Blog

new shz app

What we learned from new sh:z app: Increase on all parameters

Apr 04 2018 | Business | Insights

German publishing house Schleswig-Holsteinische Zeitungsverlag (sh:z) launched their new ePaper app earlier this year, and so far the impact has been evident. Now they've implemented a new addition called "Abendmagazin" that will give the readers even greater value.

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Case: Learn how reader surveys improve your ePaper

Mar 28 2018 | Business | Featured | Cases

Each year since 2015, Danish newspaper Ekstra Bladet has been doing surveys among the readers of their ePaper. They've made Visiolink responsible for conducting the surveys, so to learn more about their motivation for doing so, we’ve talked to Thomas Svensson, Marketing Manager at Ekstra Bladet.

People's interaction and creativity. Having new ideas and inspiration

Tap into digital media trends with us

Mar 27 2018 | event

Where do you go to find inspiration to optimize your digital strategy, improve your digital products, your marketing strategy, your churn rate, your onboarding strategy? This is where we tap into new trends and the events we've got planned for this fall to inspire your digital work.

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Weren't there? See how Inspirational Tour 2018 kicked off with a bang

Mar 27 2018 | Events | Insights

On a sunny yet cold March day in Oslo, the first stage of the Visiolink Inspirational Tour 2018 took place. A truly great day with enthusiastic participants and lots of knowledge sharing and socializing. Hear what some of the participants took home from the event and save the date for the upcoming tours.

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Nordwest-Zeitung attracts ePaper subscribers with irresistible offers

Mar 16 2018 | Business | Insights | Cases

German newspaper Nordwest-Zeitung (NWZ) has a very popular ePaper, and they have obtained a subscriber base that exceeds even their own expectations. Through an innovative yet customer-centric approach they've succeeded in accustoming their readers to the ePaper.

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GDPR and Google Analytics: How to continue working with User tracking on digital newspapers

Feb 26 2018 | Business | Insights

Updated: February 26, 2018.
Common for all Visiolink solutions are that they’re all
– no matter the platform - linked to Google Analytics making them subject to the new General Data Protection Regulation (GDPR) that comes into effect May 25, 2018.

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Inspirational Tour 2018: Kickoff in Oslo March 20

Feb 01 2018 | Events | Insights

Inspirational Tour is the forum for news media publishers to share, discuss and explore how to increase ePaper ROI on onboarding, ads and data. At the first stage of the 2018 tour, we have speakers from successful German and Danish media groups and newspapers that will inspire you - and results that will surprise you. 

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Start working with segments and maximise your ePaper ROI

Jan 30 2018 | Business | Insights

Some of the largest media companies in Europe, such as mh:n, Schibsted and Jysk Fynske Medier all work with segmentation for the purpose of onboarding subscribers as well as preventing churn. There's no reason why you shouldn't be doing the same.

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5 questions that find you the right ePaper supplier - Part I

Jan 13 2018 | Business | Insights

Are you looking for a new ePaper supplier? Or do you not have an ePaper yet, but want to take the leap and start distributing your newspaper or magazine on a digital platform? In either case, here are five questions that help you make the pick that best suit the needs of you and your business.

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5 questions that find you the right ePaper supplier - Part II

Jan 12 2018 | Business | Insights

It's time for the sequel in the blog series that will help you find the right ePaper supplier. In this post, we turn the attention to profit increasing areas like onboarding, advertisements and data.

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Norway: Need for update as comScore Readership Index replaces TNS

Jan 09 2018 | Product News | Business | Technology

Kantar TNS (formerly TNS Gallup), who's responsible of collecting the readership figures and digital traffic for the Norwegian media companies, are going to make some technological changes that may affect your Visiolink solution.

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Happy New Year! Here are the key takeaways from 2017

Jan 02 2018 | Business | Insights

2017 has come to an end and a new year has begun. Exactly like last year, we'll be providing you with business cases and insights on how to optimise your ePaper. We've picked out a handful of "must-reads" from the past year that will get your 2018 off to a great start.