Blogs & Cases

The media's corona coverage has peaked - does it reflect a turning point in the pandemic?

May 07 2020 | Insights | Media

The public is very much influenced by the media in regard to what we talk about and what is top of mind. In the same way the media also reflect if a specific topic has reached its peak. And it might look as if the corona pandemic is starting to slow down – at least in the sense of media coverage.

10 years with the iPad – and tablet based e-papers

Apr 09 2020 | Insights | Technology | Media

10 years ago, on January 27, 2010, the now deceased Apple founder, Steve Jobs, unveiled the 1st generation of the iPad. At Visiolink we would like to pay homage to an invention that would go on to change the way we consume journalism.

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Engage your readers with segmented Push Notifications

Apr 08 2020 | Product News | Business | Blogs

It's often the little things that make all the difference. And with a simple push notification you can easily increase retention and reader loyalty. Through Google Analytics you are able to create segments that will ultimately increase the impact and the click-through-rate (CTR) of your push notifications.

Jysk Fynske Medier gives free access to Corona-articles despite of economic threat

Mar 25 2020 | Insights | Media

According to a new study from Trygfonden, the traditional news media are considered to be a more trustworthy and important news source than social media. But the encouraging news are overshadowed by the Covid-19 pandemic which is adding pressure to the media industry with the local media and small media houses being particularly threatened by the current crisis.

Is your print distribution hampered by Covid-19? We are ready to handle increase in digital distribution

Mar 17 2020

As a consequence of the growing risk of printing houses shutting down or other factors hampering the print distribution, we receive many requests from media houses that wish to prepare a temporary transition towards digital-only distribution. Therefore, we are preparing ourselves for this important distribution task if a number of media houses decide to temporarily or more permanently cease the printing and distribution of physical newspapers and magazines in order to protect both employees and end-users against Covid-19.

Visiolink will join leading Nordic software group Vitec

Jan 30 2020

Jens Funder Berg, CEO, founder, and majority shareholder of Visiolink, has sold all his shares – along with the five minority shareholders in Visiolink’s management team – to Vitec Software Group AB. The new owners specialize in Vertical Market Software, and they want to help Visiolink become an even better and mutually beneficial business partner to the European media houses.

Aftonbladet treats their digital readers with redesigned app

Jan 15 2020 | Business | Insights | Cases

The Swedish tabloid newspaper Aftonbladet has built an impressive digital business throughout the last decade, and they recently launched a new ePaper app to further increase their digital presence. We've talked to Aftonbladet's Business Developer, Stephen Thernström, about their digital business and why the magazines plays such a central role in their new app.

New Year's Column: Praise to the adaptive media industry

Jan 06 2020 | Business | Media

A new decade has begun, and I'm sure we are all eager to find out what the coming ten years will bring. But before we get all carried away about the future, I would like to take some time to reminisce about a truly eventful decade for the media industry and Visiolink as well.

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Let's act on data! Complimentary ePaper reports for everyone

Dec 12 2019 | Business | Insights | Technology

Most successful businesses rely on some form of data to help them make decisions. And the same goes for the media industry. The majority of media houses have a fairly good understanding of their readers’ preferences, but wouldn't it be better if the data was there to support it?

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BI Insighters - a users' group focused on Business Intelligence and data-driven activities

Dec 05 2019 | Insights | Media

Visiolink recently invited a group of selected clients to an informal day under the not so informal name - BI Insighters. With a focus on knowledge sharing within the field of Business Intelligence, the represented media houses each presented a case they are/have been working on for great inspiration to the other participants.

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Key takeaways from World Press Trends 2019

Nov 21 2019 | Business | Insights | Media

In October, WAN-IFRA published their annual industry report World Press Trends 2019. We’ve been reading through it, and in this blog post we highlight the most interesting findings of the report as we see it.

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Narrated articles boosted circulation and reader engagement for Dag og Tid

Nov 20 2019 | Insights | Cases

Norwegian newspaper Dag og Tid launched an audio newspaper with the goal of holding on to their churning subscribers, but it proved to be a great initiative in many more ways. In this case study, we catch up with Gregor Falkner to learn more about the effect so far.