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Would you rather listen to the article? Press play and have the article read aloud by the Text-to-Speech Google Cloud speech synthesis.
Would you rather listen to the article? Press play and have the article read aloud by the Text-to-Speech Google Cloud speech synthesis.
Would you rather listen to the article? Press play and have the article read aloud by the Text-to-Speech Google Cloud speech synthesis.
Providing flexible publication platforms to help our customers generate new subscribers and revenue streams is a key success factor for Visiolink. But we are more than that, we are a business model, which is also why our Business Intelligence team is constantly working on new developments that can help you optimising your business offerings. The most recent development, is the Visiolink ePaper user survey – a great tool that empowers you to make data-informed decisions.
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What are the biggest opportunities that 2022 is going to offer news publishers, and how can you capitalize from them? We have summarised some of the most significant trend predictions for the new year, made by key voices within the news publishing industry.
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As we began the new calendar year, Visiolink welcomed on board a new member to the team: Per Gylling started 1st January 2022 as Product Manager, heading up the Product Management Team in Visiolink.
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Like any other news publisher, Danish specialist media L-Mediehus gradually devotes more resources to the digital transformation of its business model. Through focused campaigning, they are turning more and more print subscribers into digital subscribers. Recently, they invested in a design update of their Android solution, and this is a great example of how L-Mediehus continuously seeks to advance its epaper game by ensuring the best possible user-experience across digital platforms.
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Being on top of the digital newspaper innovation game is key at Visiolink. We are continuously in dialogue with our customers to uncover their everchanging needs. Moreover, we do our best to translate these into new, tangible, and user-friendly features. You see, it is not enough to be able to predict the next big thing within digital news publishing. Wrapping new features in a way, which facilitates the smoothest and most user-friendly experience possible is key to the success of any digital newspaper app.
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Reader revenue and how to grow and retain your digital subscription base is key in the modern publishing industry. This marks a shift from the traditional advertising business model where KPI’s focus on traffic numbers and pageviews, to one in which engagement is at the very core. Growing your subscription base is one thing but retainment is key to building a sustainable subscription business. How do you retain your readers? You keep them engaged. What engages readers? Audio.
Last week, on 1 September to be exact, Apple announced great news for news app developers. Start 2022, Apple is going to allow news apps to direct their readers to external websites for subscription management via an in-app link.
It should come as no surprise that the local newspaper industry has long been under pressure, and according to Reuters’ recent Digital News Report 2021, the global COVID-19 crisis has done nothing to relinquish the situation.
However, at Der Teckbote, a local newspaper situated in Kirchheim unter Teck near Stuttgart, Germany, they have risen to the occasion: Despite the odds, this local star has managed to increase its epaper reader engagement and gain digital subscribers. How?
Is your to-do-list cramped with buzzwords and ideas on how to accelerate your digital transformation? Well, according to WAN IFRA’s latest World Press Trends Outlook report, you are not alone – it is on top of news publishers’ 2021 priority lists.
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