Blog

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Digital archive: The key to Folketidende's digital transformation

Aug 10 2018 | Digital Archive | Business | Cases

More newspapers choose to have their entire backlist of previous editions digitalized and distributed through their ePaper solution. A digital archive is indeed a large investment, but according to Danish news group Folketidende Gruppen it’s worth every penny.

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Learn how JFM earned millions on ad sales - You could easily do the same!

May 18 2018 | Business | Insights | Cases

We’ve said it many times before. The ePaper is an undeniably good investment that can easily pay for itself when used strategically correct. Need proof? Just ask Danish media group Jysk Fynske Medier (JFM). 

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Case: Learn how reader surveys improve your ePaper

Apr 09 2018 | Business | Featured | Cases

Each year since 2015, Danish newspaper Ekstra Bladet has been doing surveys among the readers of their ePaper. They've made Visiolink responsible for conducting the surveys, so to learn more about their motivation for doing so, we’ve talked to Thomas Svensson, Marketing Manager at Ekstra Bladet.

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Nordwest-Zeitung attracts ePaper subscribers with irresistible offers

Mar 16 2018 | Business | Insights | Cases

German newspaper Nordwest-Zeitung (NWZ) has a very popular ePaper, and they have obtained a subscriber base that exceeds even their own expectations. Through an innovative yet customer-centric approach they've succeeded in accustoming their readers to the ePaper.

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Volksstimme on new iOS-app: Readers are in for a treat!

Dec 15 2017 | Product News | Insights | Cases

The new iOS-app from Volksstimme is now live. We've talked to the German newspaper's Digital Product Manager, Christian Maleike, about the app and what their readers can expect from it.

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Experience the new SH:Z app in action

Dec 14 2017 | Product News | Cases | Media

The new iOS app from Schleswig-Holsteinischer Zeitungsverlag, commonly known as SH:Z, is now live and available for download. Get a sneak peek of the app in our video tour and hear what the people from SH:Z has to say about their new app.

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Get insights into SvD's award-winning business strategy

Oct 02 2017 | Events | Insights | Cases

In the period from 2010-2012, Svenska Dagbladet saw a steady decline in their print circulation. A tendency that wasn't about to change, and therefore called for action. That's when they launched their award-winning multi-channel strategy to obtain more digital subscribers.

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Make a profit on interstitials the hassle-free sh:z way

Jul 31 2017 | Business | Insights | Cases

Schleswig-Holsteinischer Zeitungsverlag, commonly known as sh:z, is a fond user of interstitials. They’ve been working with the full page ad format ever since they launched their ePaper solution almost six years ago. Today interstitials account for a substantial part of sh:z’s revenues.

Visiolink Inspirational Tour 2017

Jun 12 2017 | Events | Insights | Cases

Save the date for Denmark - Sweden - Finland* - Germany

Almost every single newspaper on the planet has an ePaper. Probably yours too. But is it a profitable part of your business? It certainly should be – and the Visiolink Inspirational Tour 2017 will show you how to maximize your ePaper revenues from readers and advertisers.

Digital journalism goes premium

Dec 08 2016 | Business | Insights | Cases

For years it seemed almost impossible for newspapers to make a living on their actual product, news and journalism, on their digital platforms. Readers simply wouldn't pay as they'd grown accustomed to free content online. This has raised the pressure to make money on advertising, an area that has grown fierce with competition. Now, however, newspapers are looking back in time to rediscover a business model they thought lost forever.

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Attracting new readers with old news

Nov 29 2016 | Digital Archive | Insights | Cases

Old news and newspapers are true gold mines in terms of knowledge. Svenska Dagbladet recently launched their archive, which dates back to December 18th, 1884. The archive contains more than 1.5 million newspaper pages, digitized and ready for use.

Future of the ePaper - interview with Per Gylling

Nov 09 2016 | Business | Insights | Cases

In relation to World Publishing Expo, Visiolink asks a number of media people about their views on newspapers' digital future.