800 new digital subscriptions and considerable earnings. These are the results of Hallandsposten's new digital strategy, which has also strengthened the newspaper's relationship with its readers.
The newspaper conference DagsVara 2014, which will be held in Stockholm, Sweden on 5-6 February, will focus on digital business strategies.
The targeted marketing of Folketidende's digital version has led to growth. The Danish media company is seeing an increased willingness among users to pay for digital content, and 441 readers have signed up for a subscription that does not include the printed newspaper.
Deep Linking: Integrate the articles in your newspaper app with the content on your website.
The German media company "sh:z das medienhaus" has found success in selling digital ads. Some days the company even sells out of advertising space.
Photo series: More than 140 years of Danish-German border history have been scanned and digitised. The Swiss company Supag saw to the practical work, which entailed manually scanning each page.
Since Thursday, subscribers of Svenska Dagbladet have been able to access the digital edition as soon as the paper has gone to print.
On a trial basis, online news outlet MediaWatch published a printed edition of its news this week. The new format introduces a commitment to more in-depth journalism and longer articles.
When bad weather hits distribution, media houses can quickly open up for free access to newspapers on smartphone and tablet.
It's easy to update the digital newspaper: both when major news stories occur after deadline and when an article needs to be amended.
A full 100,000 pages, published between 1892 and 1940, are to be stored and provided as searchable content on digital platforms.
Agderposten is introducing a new payment scheme and allowing readers to share articles on social media sites.
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