We’ve previously written about Independent News & Media and their revamped digital strategy. Among the Irish-based media group’s titles, you’ll find Belfast Telegraph, and we’ve had a quick chat with their Head of Digital, Morgane Campioni, about their new ePaper solution and their partnership with Visiolink.
Despite only being 500 miles in a beeline away from Scandinavia, the ePaper hasn’t really enjoyed a similar level of demand, and thus success, in the British Isles. But this is a fact that Independent News & Media (INM) hope to change through a brand-new digital strategy with new subscription models and value-based promotion of their ePaper solutions and news sites.
According to a new study from Trygfonden, the traditional news media are considered to be a more trustworthy and important news source than social media. But the encouraging news are overshadowed by the Covid-19 pandemic which is adding pressure to the media industry with the local media and small media houses being particularly threatened by the current crisis.
The Swedish tabloid newspaper Aftonbladet has built an impressive digital business throughout the last decade, and they recently launched a new ePaper app to further increase their digital presence. We've talked to Aftonbladet's Business Developer, Stephen Thernström, about their digital business and why the magazines plays such a central role in their new app.
Norwegian newspaper Dag og Tid launched an audio newspaper with the goal of holding on to their churning subscribers, but it proved to be a great initiative in many more ways. In this case study, we catch up with Gregor Falkner to learn more about the effect so far.
Jysk Fynske Medier is Denmark's second largest media group with 1,700 employees and more than 70 media brands. But that doesn't mean that they haven't also been struggling in a tough media industry. We have talked with their Digital Editor, Jørn Broch, about challenges, must-win battles, and their ePaper's role in all of it.
During the Inspirational Tour event in Frankfurt back in September, we had the chance to sit down with one of our newest clients and talk about their participation and ePaper.
Crosswords. Kind of makes you think of the coffee stained newspaper on your grandparents’ tile table, right? Well, the good old word puzzles are still very much alive and kicking, and media houses all around the globe consider them to be one of their digital edition's most important loyalty drivers.
Here's the highlights from Inspirational Tour 2019 in Stockholm:
In 2013, Teknologiens Mediehus started the project ‘Digitization of the engineers’ cultural heritage’ which would eventually make their entire backlog of journals available for everyone to dive into.
Many media companies have become aware of the great potential that lies in ePaper data, and one such example is Danish newspaper Børsen who’s currently exploring ways to amp up their data setup.
Norwegian newspaper DAG OG TID has introduced audio content in the form of narrated articles in their ePaper with the ambition to reduce churn and attract new user segments. Marketing Manager, Gregor Falkner, takes us behind the entire process from initial idea to launch.
