The Swedish tabloid newspaper Aftonbladet has built an impressive digital business throughout the last decade, and they recently launched a new ePaper app to further increase their digital presence. We've talked to Aftonbladet's Business Developer, Stephen Thernström, about their digital business and why the magazines plays such a central role in their new app.
Norwegian newspaper Dag og Tid launched an audio newspaper with the goal of holding on to their churning subscribers, but it proved to be a great initiative in many more ways. In this case study, we catch up with Gregor Falkner to learn more about the effect so far.
Jysk Fynske Medier is Denmark's second largest media group with 1,700 employees and more than 70 media brands. But that doesn't mean that they haven't also been struggling in a tough media industry. We have talked with their Digital Editor, Jørn Broch, about challenges, must-win battles, and their ePaper's role in all of it.
Crosswords. Kind of makes you think of the coffee stained newspaper on your grandparents’ tile table, right? Well, the good old word puzzles are still very much alive and kicking, and media houses all around the globe consider them to be one of their digital edition's most important loyalty drivers.
Here's the highlights from Inspirational Tour 2019 in Stockholm:
In 2013, Teknologiens Mediehus started the project ‘Digitization of the engineers’ cultural heritage’ which would eventually make their entire backlog of journals available for everyone to dive into.
Many media companies have become aware of the great potential that lies in ePaper data, and one such example is Danish newspaper Børsen who’s currently exploring ways to amp up their data setup.
Norwegian newspaper DAG OG TID has introduced audio content in the form of narrated articles in their ePaper with the ambition to reduce churn and attract new user segments. Marketing Manager, Gregor Falkner, takes us behind the entire process from initial idea to launch.
In 2015, Bonnier Publications launched Wype – a service to give subscribers digital access to magazines online, on smart phones and on tablets. Now they've appointed Visiolink to help optimize their solution as part of an increased digital focus.
Funke Mediengruppe recently entered into a collaboration with Visiolink who are going to deliver digital platforms for their 12 regional newspapers. Their enhanced digital focus is one step of the way towards becoming the leading regional media group in Germany.
The Danish media group Jysk Fynske Medier is characterized by their consistent work of improving their digital business. Especially in terms of monetization and attracting new subscribers. Learn about their latest onboarding campaign in this customer case.
More newspapers choose to have their entire backlist of previous editions digitalized and distributed through their ePaper solution. A digital archive is indeed a large investment, but according to Danish news group Folketidende Gruppen it’s worth every penny.
