Funke Mediengruppe recently entered into a collaboration with Visiolink who are going to deliver digital platforms for their 12 regional newspapers. Their enhanced digital focus is one step of the way towards becoming the leading regional media group in Germany.
The Danish media group Jysk Fynske Medier is characterized by their consistent work of improving their digital business. Especially in terms of monetization and attracting new subscribers. Learn about their latest onboarding campaign in this customer case.
We recently asked you which of our pending roadmap initiatives you found most relevant and we are excited to be sharing the results with you now.
On October 23, the Visiolink Customer Advisory Board (VCAB) will gather at Svenska Dagbladet's premises in Stockholm for a two-day session of knowledge sharing. We'll discuss challenges and focus areas, share agendas and talk about our product roadmap. And now is your time to have a say on the latter.
More newspapers choose to have their entire backlist of previous editions digitalized and distributed through their ePaper solution. A digital archive is indeed a large investment, but according to Danish news group Folketidende Gruppen it’s worth every penny.
Our new ‘tracking event’ drastically improves your data quality because it adapts to the different reading modes. So, whether your readers prefer reading the ePaper as a conventional print paper with page-turning (swipes) or in article view, you can be sure that you collect useful and reliable data about your readers.
We’ve said it many times before. The ePaper is an undeniably good investment that can easily pay for itself when used strategically correct. Need proof? Just ask Danish media group Jysk Fynske Medier (JFM).
Each year since 2015, Danish newspaper Ekstra Bladet has been doing surveys among the readers of their ePaper. They've made Visiolink responsible for conducting the surveys, so to learn more about their motivation for doing so, we’ve talked to Thomas Svensson, Marketing Manager at Ekstra Bladet.
German publishing house Schleswig-Holsteinische Zeitungsverlag (sh:z) launched their new ePaper app in early 2018, and impact was no less than astonig. Now they've implemented a new addition called "Abendmagazin" that will give the readers even greater value.
German newspaper Nordwest-Zeitung (NWZ) has a very popular ePaper, and they have obtained a subscriber base that exceeds even their own expectations. Through an innovative yet customer-centric approach they've succeeded in accustoming their readers to the ePaper.
Updated: May 8, 2018.
Common for all Visiolink solutions are that they’re all – no matter the platform - linked to Google Analytics making them subject to the new General Data Protection Regulation (GDPR) that comes into effect May 25, 2018.
Some of the largest media companies in Europe, such as mh:n, Schibsted and Jysk Fynske Medier all work with segmentation for the purpose of onboarding subscribers as well as preventing churn. There's no reason why you shouldn't be doing the same.